Gary Halbert · whole document (35)
mentoring
* My methods are unusual, to say the least. Don't expect me to slow down to a crawl just to make you comfortable. When it comes to money, I go right for the jugular and, if this takes you out of your comfort zone, you should look in the Yellow Pages of your phone book under "Advertising Agencies" and go ahead and waste your time talking to one of those brilliant Ph.D.'s who'll be happy to create a much more conventional (and totally unprofitable) campaign for you.
* And, I'm not looking for anyone who has to scrape up the money to hire me. It puts way too much pressure on me to know someone has bet their entire life's savings on me producing a winner for them. And that, if it's not a huge winner, they and their family will be reduced to eating bark off trees.
* Another thing, if you are hiring me to write a promotion for you, I will want to get a lot of information from you. But, you need to remember that once I have this information, I will write what I think is the best and ask you to check it for factual accuracy. But, I will NOT change the sales pitch I have created just because you and/or your spouse (or someone else) thinks the ad would work better if it were
written differently. There is an exception to this. If you, yourself, have written sales pitches (as I have) that have generated billions of dollars in profitable revenue, then I will be interested in what you have to say.
One last thing, I am only one person and I can only do so much work. I've got a spectacular new marketing concept which I think will work like crazy... and... the best time of the year to market most products is the month of January. So, if you are at all interested in hiring me and becoming a client of mine ("for real"!) call me at (305) 534-7577. If I'm not available to take your call, simply leave your name and contact information (phone number and best times to reach you) and I'll return your call as soon as humanly possible..