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It Right After Him!

Because
now they knew it could be done.

P.S.#2

I had a very nice visit recently from
Larry Brown, one of my Lifetime subscribers who lives in some
dreadful place (Michigan) where the sun don't shine. (By the
way, after God created earth, whenever he decided a certain
part of it was fit for human habitation, he planted palm trees
so we'd know where to settle down.) Anyway, like I said, it
was nice spending a few days with Larry except he drove me
crazy by constantly insulting the mother of some guy named Lee
who also lives up there in no-man's land. Whatever. In any
case, one day we are out on the mighty Original Sea Hunt and I
give Larry the wheel (we were up in the tuna tower) and I go
below to take a nap. Larry couldn't believe it. Not only had
he never driven a boat like mine before, he also had never
even been out in the ocean. Well, guess what he discovered?
(1) He discovered he could run the boat. Even without hardly
any preparation. (2) He discovered it was both
terrifying and exciting. (3) He discovered when it got rough
(like when the water started coming over my 18 foot tower) he
could get help.

Look, I'm going to take a liberty here and give you Larry's
phone number. It's (313)
476-9645 and, if you doubt the importance of the message
in this issue... call
Larry and ask him if he could ever possibly have understood
what it is like to run a small boat out in rough water in the
Gulfstream (only 70 miles from Cuba)... without
actually doing it! (There's a moral here somewhere.)

P.S.#3

I
almost never let anyone mail to my subscribers but, I've made
an exception. One of the best copywriters I've ever met is a
guy named Brad Antin who has been a tremendous help at
my seminars. Anyway, you'll soon get a pitch from him for a
900# seminar in Las Vegas and, if you're interested in this
area, give it your consideration.

P.S.#4

Hire
at least one of the people who answer your help wanted ad.
After all, you can always use someone to address
envelopes if you're running a real direct response
business, now can't you?

Peace.