a roll out money

These
people are in contact with me on an almost daily basis and they are
always asking my opinion on different areas of their business activities.
Sometimes they want my opinion on a person they may or may not decide
to hire. Other times they want to know if I think their current marketing
campaign could be improved. Often, they send me their ads and sales
letters for critique.

And
so on.

However,
one of the most common questions I am asked is if I know about any
new and tested ideas in which they can invest money.

Now,
let me tell you something: If you have a totally unproven idea
you are "hoping" will work... then... I probably cannot help
you. On the other hand, if you have an idea you have tested
with good results... then... my friend, I may be able to direct you
to one or more people who may very well be willing to totally
finance your business in return for a share of your profits.

Look,
testing you ideas will cost you some money. However, when you
read Section 5 of this report, you will learn how to test an ad in
a daily newspaper at the lowest possible cost. And, if you are a real
hustler, you can use the info in Section 9 to mail thousands of sales
letters virtually free.

Besides
that, if you decide to test your idea via "conventional" direct mail,
it should only cost you $1,500.00 or so if you are willing to do most
of the work (addressing, sealing, stuffing, etc.) yourself. So anyway,
once you do your test and you have actual numbers, then, here is what
you do. You write me a letter something like this:

Dear
Gary,

Some time ago I had an idea
for selling a report my wife wrote on "How To Lose Weight Without
Starving" and I wrote a newspaper ad offering her report for sale.
I ran the ad in the "Podunk Daily News" which has a circulation of
53,000 and the ad cost me $1,200.00 for a one-time insertion.