ac easyway

I've Got An Idea!

What if I could figure a way YOU could make some serious
fungolas... without... having to think? Without having to work?
Without having to put up any money? Without having to take risks?

Actually, there is some "work" involved. You will have to
deposit a bunch of checks you get in the mail. I know it's a lot to ask...
but... maybe you could get your spouse or one of your trusted friends to do it
for you. That way, depositing those damn checks won't hardly even be a
"bump-in-the-road". You just hand them off to whomever is going to make your
deposit for you... and then... you get your ass in that Lazyboy, stuff some more
Twinkies in that hole in your face, and keep sipping on those "cold ones" you
keep in the cooler beside your chair while watching the latest "Survivor" show
or using your TiVo to rerun the Superbowl halftime show. (You know, so you can
try to "freeze" that micro-second flash of Janet Jackson's expressed breast so
you can keep being properly enraged by this serious threat to our nation's
security.) You know why I know you like my proposed scenario? Because my
readers are just like ME!

Hell, I don't want to think or work or invest money
or take risks either. I'm just like you. Just gimme the money and get out of my
face. And you know what else? I really have figured out...

Exactly How To Make

This Scenario Come True!

You're gonna love this newsletter, Buckwheat. You
ain't never done read nuthin' as slick as this!

But first, a side trip: I make a big deal out of being the
world's best copywriter. I think it must be true... because... it says so
right in my newsletter. But, all joking aside, here's what I really do have
over other copywriters: I don't concentrate on the writing much at all. Almost
anybody can write real good (I know, Miss Books, that's not the proper way to
say it) if they will dedicate just a few months to learn how to do it. But,
that's not what you really need to know. What you really need to know...

Are The Secrets That

Make People Buy!

A simple example: Send a printed personalized sales
letter to 1,000 people and you will get more orders than if you send a printed
sales letter that starts "Dear Friend" or "Dear Subscriber" or "Dear Occupant"
or "Dear Resident" or "Dear Fellow Boat Lover" or what have you. It used to be,
a personalized sales letter would outpull a "generic" letter by (on average)
300%.