zdla multi level marketing

Step #4:

Send out all 100 of these letters by
Federal Express. (Don't economize here. Don't use
first-class mail, certified mail, UPS, Express Mail or
anything else.) Dammit, use
Federal Express!

Step #5:

Wait 1-day and then call each of these
business owners and ask if he got your Fed Ex letter
and chat him up a bit and ask him if you can have a
five minute personal meeting with him.

Step #6:

Go to all your appointments and
interview each business owner. What you want to find
out is (1) Does he seem like an OK guy you could work
with, and if so, (2) How many names are there on his
customer list, and (3) What product or service does he
have that has a large profit margin that is already
a good seller.

OK, that's the first half of what you do. Now,
just for the heck of it, let's say one of the guys you are
talking with is the owner of an art gallery and he has just
received a shipment of original oil paintings done by a famous
artist. During the course of your interview you discover these
oil paintings are priced in the $12,000 to $15,000 range which
is a 50% mark-up over dealer's cost. What you do next is, you
tell the gallery owner you want to take a shot at selling
those paintings for him for an average of $2,000 more
than he was going to sell them for and that extra $2,000 will
be your "commission." Tell him you are going to
write a sales letter to all of his customers which will make
many of them come to his gallery with checkbook in hand.

He'll either agree or he won't. Don't waste a
lot of time trying to convince him. If he's not a savvy,
fair-minded guy, simply go to the next person on your list.
This is simply a game of percentages. What you are doing is fishing.
You're trying to locate a savvy guy, an honest guy, a guy with
a good sense of humor, an easy-to-work-with likeable
guy who will be happy to allow you to increase his sales on a
basis that is risk-free to him.

Work this plan and you will find such
people. Once you do, you then shake hands on a deal and you
proceed as follows:

Step #7:

Write a sales
letter about those oil paintings. Tell how they just arrived, how
they are in limited supply, how they represent a good
investment potential, how beautiful they are, etc.
Then, invite the reader to a private
viewing of those paintings.