zdls halbert index

(8)
They don't understand true morality. Therefore, they are much
more concerned with what's legal rather than with what's right, and

(9)
They will be as obnoxious and abusive as possible to those
under them but, will kiss ass like crazy to curry favor with their
superiors, and finally

(10)
Many of them will have college degrees but will never recognize
these degrees as the silly jokes they are... and... they are unable to
grasp the vital fact all true education is self education.

Basically, what we have here is a group of losers who are
permeated with a small-minded, mean-spiritedness that vacuums out the vitality
and zest of those around them. You may be interested in knowing there is a
scientific way of describing these people...

They Suck!

Well, so what? What does all this have to do with you, with
marketing, and with making money?

A lot. You see, as a general rule, it is always easier
to do business with and market stuff to people very high on the Halbert Index
(Players) and this is especially true in an economic slump. Why? Simply
because, no matter how bad the economy gets... these people will never succumb
to a "depression mindset." A depression mindset is a sales killer.
People who have it (more than 90% of our population) are running scared and
have totally lost the belief (if they ever had it) they have the
ability to fashion their own futures. They believe their fate is up to the
economy... or... whatever politician gets elected... or... whether or not they
can get a "good enough grade" from some employer or educational
institution. Almost everyone high on the Halbert Index is a reader and
virtually none of them are heavy TV viewers. You see, almost all real
wisdom comes from printed material and the streets; practically never does
even a smidgen of it come from TV broadcasts.

Want to know where else it doesn't come from? Schools!
Basically, our school system teaches people to obey...
not... to think. There are seven principal
lessons taught by the school systems in the United States. They are confusion,
class position, indifference, emotional dependency, intellectual dependency,
provisional self-esteem, and that "no one can hide." This is a
national tragedy. You see, genius is an exceedingly
common human quality, probably natural to most of us... and...

Our School System Works To Inhibit

This Natural Genius Rather Than Release It!

School is jail for children. The school system doesn't
need to be revamped, altered or tinkered with... it needs to be destroyed.
Consider these facts: (A) Our nation ranks at
the bottom of 19 industrial nations in reading, writing and arithmetic.
(B) The world's narcotic economy is based on our consumption of this
commodity. (C) Our teenage suicide rate is the highest in the world. The truth
is, our schools don't really teach anything... except... how to live your life
as a loser.