zdls halbert index

Reflect, for a moment, on what I sell. This would
include a high-priced, rather arrogant newsletter, expensive seminars,
expensive videos, audios, printed information packages, client services, etc.
Who won't buy my material? Basically, stupid, lazy people who relate
its value to how much it weighs and how much "bulk" they receive.
Who does buy my material? The answer is easy...

Players With Money!

Want some proof? Recently I did a per capita analysis of the
readers of my newsletter by State. The ten States with the highest per
capita readership of this newsletter are: (1) Vermont, (2) Texas, (3) Nevada,
(4) Colorado, (5) Alaska, (6) Arizona, (7) Utah, (8) Washington,
(9) California, and (10) Hawaii.

The ten States with the lowest per capita readership of
this newsletter are: (1) West Virginia (by far
the worst of all. Could this have anything to do with the fact I was born
there?),
(2) Kentucky, (3) Nebraska, (4) Mississippi, (5) South Dakota, (6)
Tennessee, (7) South Carolina, (8) Iowa, (9) North Dakota, and (10) Louisiana.

These two groups of States are separated by a dramatic
difference in per capita income. Want to know the difference in the average
four-member family income from the highest State (Vermont) to the lowest (West
Virginia)? It's a staggering $14,800. And get this:
The per capita readership of my newsletter in Vermont as opposed to the
readership in West Virginia is...

900% Higher!

Pay attention here. This does have meaning for you.
Remember what Willy Sutton said when asked why he robbed banks? "Because
that's where the money is!" So, to get to the bottom-line, here's what
I'm suggesting: If you haven't done so already...