azdx internetsecrets

The
one they really click on first (and you DO want
it to be yours) is the one with the most enticing copy describing
the website... and... the most enticing website name.

It's
like they are glancing at headlines in a newspaper to see what
stories they want to read. And, most website descriptive copy
and website names seem to have been written by marketing imbeciles.
Listen, these words are, by far, the most important words on
your entire website. More thought and effort should go into
these few lines of descriptive copy (and name) of your website
than everything else that is on your site... combined!
It's so simple, I feel like I'm writing to morons that I even
have to explain it... but... I'm going to explain it anyway...

If
The Few Lines Of Descriptive Copy About Your Website

(And The Name Of Your Website) Are NOT Written To Grab

A Great Deal Of Immediate Attention... Nobody... Will Click

On The Link And Read Your Website... And... Therefore...

NOBODY WILL BUY ANYTHING FROM YOU!

I
don't know how to make it any clearer. If you cannot understand
the obvious truth of what I have just written, you are truly
beyond all hope.

Now, for many of you, I am going to make your day.

I
suspect what I am going to write next is going to put smiles
on the faces of people all over the world.

Remember
how I wrote a few newsletters ago about how I was NOT going
to be selling the tapes of my Internet/website seminar? I was
not lying to you. Not intentionally anyway.

But,
when I got to the seminar, I was pulled aside by my good friend
Carlos Duran and, he told me he had made arrangements for the
hotel (The Embassy Suites) to audio tape the entire seminar.
He told me he wanted to have tapes of the event, even if it
was just for archival reasons. What the heck? I didn't see how
it could hurt anything. And then, something strange happened:
About one-third of the way through the seminar, I realized this
was turning out to be the best seminar on how to make website
profits in all of history.