Boron - Chapter 24

# Boron - Chapter 24

The Boron Letters - Chapter 24

Thursday, 7:15 AM

July 5, 1984

Dear Son,

Well, I'm feeling better today. I think these short,
frequent days of fasting are really cleaning me out. I
really feel a need now, more than ever, to shed my excess
weight because it is starting to get really hot here. In
fact, I'll be it's 80 degrees or so already this morning.

Anyhow. What I want to tell you this morning is that after
tomorrow I am going to stop writing these letters for a
while. There are several reasons: For example, I need to
review some reference material and take notes and then, more
or less outline, the future letters as my babblings seem to
me to be getting too random. Another thing is that I
want you to get this first batch of 25 letters typed up so I
can easily review them and take notes from them also. And,
also, I need to catch up on some of my other work like
filing my rule 35 motion (a request for a modification of
sentence) so I'll have a chance of getting out of here
earlier.

And, finally, I have a couple of "bankers" who are eager for
me to develop some promotions which they will finance and
then we will split any profits 50/50.

And you know what? I think an excellent way for you to learn
how to make money in this business is to watch over my
shoulder as I begin to create one profitable promotion after
another.

Here's how I'm going to start: First of all, I am going to
go through the SRDS book and make a note of all the lists
that look like hot markets. Then, I'm going to show Eric
this list of lists and ask for his comments. I'm sure he
will be able to add to my lists and maybe he will also be
able to tell me that some of the lists are really not so
hot.

In any case, after all that, I will have a page full of list
selections and I will write you a letter telling you what
lists I have selected. After that, I will put on my thinking
cap and develop some product ideas to try and sell to the
various lists. By the way, I would very much appreciate any
ideas that pop into your head after you see my list of
lists. Well, in any case, after all this, I will sleep on it
and then, pretty soon, I will codify (isn't that a neat
word) and isolate the projects I want to work on.