ac tape pitch

Phoenix, AZ

Dear Gary,

Thanks for all the copywriting tips.
Especially the secrets you shared about bullets, headlines,
the best time and place to write copy, and the one secret
that was worth the cost of the seminar... what special
process we should use to accept orders that will double
our orders.

Automatically include my name for sign
up at your next seminar. Oh, and would you do me a favor?
Please, please, please, do not make tapes of this seminar
available to the public.

Gary McClure

Jacksonville, FL

Dear Gary,

No one can show you how direct marketing
techniques can be used to make tons of money on the Internet
better than you, Sir Gary of Halbert.

Geoffrey Allen

Albuquerque, NM

Dear Gary

Finding the real thing in a world
which has learned to accept the "fair" copy
as the norm is a mind expanding experience. To me, Gary
Halbert really "is" the man he is reputed to
be. Your presentation is sharp and to the point. You condense
the most pertinent points into the time allotted without
crowding the ideas. You give individual attention without
demeaning the questioner. As a teacher, you have the gift
to communicate in a way the student can learn. I am taking
the lessons learned back with me in the full confidence
I can use them to remake my business life. I will be at
your next seminar and I will continue to read your newsletters
for the best nuggets I know are there. Quite simply, YOU
ARE THE BEST!

Bonita Evans

Los Angeles, CA

Dear Gary,

I walked into your seminar a little
nervous... I was a true web virgin.

But now, I have all the tools I need
to set up a profitable website including... how to find
a profitable product to sell... how to set up a search
page... how to test the site to see if it will be profitable
(and for less than $195!)... and how to craft a compelling
sales letter to put on the site!

Thanks for everything. You gave me
a heck of a lot more than I expected!

George Cochran

Tampa, FL

Dear Gary,

I expected to learn enough to get me
off to a jump start but, with just a couple of your ideas...
on the first day... I realized that I'm better
than I thought I was! And when the best in the world says,
"That's damn good copy," that gives me an incredible
amount of confidence.