Gary Halbert · whole document (97)
Motherload Collection
Can
you even imagine what a departure it was for her to see a raving madman
like me teaching a room full of super smart people... as compared...
to the kind of “schooling” she gets from the “elite” Dade County school
system?
I’ve
never
had testimonial letters like the ones pouring in from the attendees of
this new seminar. I’m thinking about having them all bound together and
literally making a book out of them. Can you imagine...
Having
An Entire Book
Of
Nothing
But Rave Testimonials?!
Enough.
Blowing your own horn is fine but, there should be a limit... even for
me.
So, let’s get to the important stuff. Just
what was it
... I taught these people which seems to have literally turned around
so many of their lives?
Well,
first and foremost, I revealed to them what I promised
to reveal. Remember that sales
(go
to page 5)
–
Page 5 –
letter
I wrote to get people to come to this seminar? Here’s a reminder... of
just one small
part
... of what I promised to deliver when I wrote that letter:
”I’m
going to spill my guts. For the first time in my career, I’m going to
reveal everything
I
know about how to write ”killer” sales letters.
Including,
all my special ”dirty tricks” that don’t give other copywriters even
a chance... when... they’re up against me!