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The
pitcher moved in a couple more feet and again lobbed
the ball as softly as he could.

The
two boys swung the bat together and managed to tap a
soft grounder right back toward the pitcher. Shaya's
teammates yelled, "Run, Shaya! Run to first!"
And he took off for first base.

But
the pitcher pounced on the ball in an instant and could
easily have thrown Shaya out at first, ending the game.
Instead, the pitcher took the ball and, with obvious
intention, threw it on a high arc way over the first
baseman's head, all the way into the outfield.

Shaya
was safe at first. The first baseman turned him toward
second and said, "Run, Shaya, run to second!"

But
by then, the right fielder had chased down the ball
and he, too, could have easily thrown Shaya out, at
second. But he understood what the pitcher had done.
So he threw the ball not just over second base, but…

As
Shaya chugged into second base, the opposing shortstop
ran towards him, turned him towards third base and shouted,
"Run, Shaya, run to third!"

Of
course, by now the three runners who had been on base
had scored. The game was tied, Shaya represented the
winning run, and his teammates were screaming with excitement.

As
Shaya rounded third base, every boy from his team...
and several from the opposing team on the field... were
all running behind him, cheering him home.

And
as he put his foot on home plate, both teams gathered
around him, lifted him on their shoulders and cheered
him as the hero of the game. He had just hit a…

Obviously,
these boys had either been taught, or perhaps had discovered
on their own, the greatest secret of human happiness.
And that is....

We
Experience Our Moments Of Purest Joy At Precisely Those
Moments When We Are Causing It In Others.

It
is a truism of life--whatever we give out comes back
to us, multiplied. Which brings me back to the beginning
of this message....

In
the hurly burly of the holiday crush, if you want to
experience some genuine joy, all you need do is take
a few moments to spread some joy around yourself.

Maybe
it's time to call an old friend who needs calling. Or
to forgive what needs forgiving. To let a family member
hear some healing words. Perhaps write that note that
needs writing. Smile an accepting smile at the next
disabled person you encounter. Or maybe to just relax
in the moment with someone older who'd love your…

Of
course, you may ask, what does all this have to do with
effective marketing, the usual subject of these Bullets?

Nothing,
really.

And
everything.

As
Malcolm Forbes was fond of saying, "In all thy
getting, get understanding."

It's
vital for all of us to understand that our prospects
and customers are people, too... and people like
to connect with others who are unafraid of showing a
little humanity, of taking some time now and then to
share a laugh, feel some warmth, express some sympathy,
do a favor, help a charity, be a friend. Whatever your…

Every
now and then, toss a few pebbles of caring into your
pond of contacts. Those ripples of friendship will spread
and unfailingly return to you in waves of appreciation
and loyalty.

Especially
at this time of year, we all need to rediscover, like
Scrooge in "A Christmas Carol," the giddy
delight of perpetrating on unsuspecting humanity some
random acts…

*
* * * *

If
you would like to share Shaya's story of joy with anyone
you know, you certainly have my permission to forward
this e-mail to as many people as you wish, to spread
a little cheer yourself and honor the spirit of the
season.

I'd
like to tell you something else that's very special about Gary.
Every Thanksgiving he sends a large, solid gold coin to someone
who has affected his life in a positive way.

And
one of the things of which I am most proud is... Gary sent me
one of these coins back in the 90's. Unfortunately, due…

Anyway,
he publishes a monthly newsletter on the Internet called "Bencivenga
Bullets" and everybody in marketing should be reading them
(and printing them for their fodder file). Even though Gary's
"Bullets" are free... they are truly invaluable. You
can find them at www.BencivengaBullets.com.

Next
year (2005) Gary is hosting a seminar in New York City. John Carlton
will be there. So will Scott "Mongo" Haines. And yes,
I will be there too. (Along with many other "celebrity"
marketers.) But, each of us will be there as attendees... not
as participants. So don't bother asking any of us questions. We'll
be too…

There
is no seminar on earth I can think of that would be more worth
attending than the one going to be given by Gary Bencivenga in
2005. You can be certain (barring some sort of (tragedy) every
sane marketing genius in the world will be there to sit at his
feet and learn from him.

You
know, as you walk through life you cannot help but be aware of
all the corrupt business men, thieves, sex offenders, crooked
politicians, war lords, murderers, greedy religious leaders, lying
CEO's, and just plain jerks. But, every once in a while on this
path through life, you come across "a Gary Bencivenga".
A person...

Who
Restores Your Faith In The Decency Of Mankind!

On
a personal level, I would like to wish each and every one of you
a Merry Christmas and a happy holiday season (whichever is appropriate)
and I pledge in 2005 I will redouble my efforts to provide value
for you, my newsletter readers.

Sincerely,

Gary C. Halbert

P.S.
I'm feeling especially grateful for all the blessings I have in
my personal life... but...

Don't
Expect That To Continue!

Unlike
Gary Bencivenga, I am unable to sustain kindness, integrity and
decency over any prolonged period of time. Therefore, I can pretty
much assure you that in the almost immediate future I…

# EnvelopeTitles - Gary Girlfriend In Motion

From:

North of Jewfish Creek

Dear Friend & Subscriber,

If you
go to the website

http://www.kadeho.net/video.htm,
you will see my girlfriend dancing in a Costa Rican rock and
roll video. She's the one with the blond hair. The other two
girls are very erotic and Sirian tells me they are…