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Well,
first and foremost, I revealed to them what I promised
to reveal. Remember that sales

(go
to page 5)

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Page 5 –

letter
I wrote to get people to come to this seminar? Here’s a reminder... of
just one small
part
... of what I promised to deliver when I wrote that letter:

”I’m
going to spill my guts. For the first time in my career, I’m going to
reveal everything
I
know about how to write ”killer” sales letters.

Including,
all my special ”dirty tricks” that don’t give other copywriters even
a chance... when... they’re up against me!

I’m
going to teach you... what
to
write about... and... how
to
write it. I’m even going to teach you the exact
words to
use!

I’m
going to teach you how to write brilliant copy... even on those days
... when
your mind is frozen.

I’m
going to teach you exactly what ”theme” you should take with
different kinds of sales letters.

I’m
going to teach you how to write a sales letter to get yourself a new
woman. A new job. A new client. To jump-start a new business. To sell
your house. To ”steal” a valuable employee from another company…

In
short, I’m going to teach you how to write a sales letter... that will
get you
anything
you want!

A
few other things I’m going to teach you...

How
to get hundreds
of
glowing (and true)
testimonials
from your customers for free... and... what to do with them to
generate even bigger profits!

How
to write your copy so it ”talks-the-talk” of any
group of people to whom you are sending your sales message. This secret
weapon will make even the most skeptical of your prospects...

Stand
In Line

And
Beg
You
To

Take
Their Money!

A
weird (but effective) way to find the mailing lists that are perfect
for
your campaigns... and... how to test those lists...

Without
Mailing A

Single
Letter!

A
truly ”no-brainer” (yet almost always overlooked) way to ”bump-up”
the size of your average order by 100% or more... automatically!

(go to page
6)

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Page 6 –

The
exact
words you
should use to write a money-back guarantee that... increases
sales... and... reduces refunds!

A
”can’t miss” way to get cash-rich investors to bankroll your projects
... at zero interest!

How
to immediately find and qualify that special “core group” of people
who will be the best customers you’ll ever
have! (It seems nobody but me knows it... but... there is always
what I call ” the-list-hidden-in-the-list” that is made up of people
who are starving
to buy what you are selling!)

A
simple way to identify those special mailing lists... that
almost can’t fail to make a profit!
This is so simple, even someone ”brain-dead ” could do it.

What
kind of music you should always
have
playing when you are working... and... what
exact volume it should be at. NOTE: This
will improve the quality of your writing by…

What
exact
temperature the
room where you are writing must be. This
will give you another
edge! (A
7% edge” to be exact.)

Exactly
what you must
eat
(on days when you are writing)... and... exactly when
you should
eat it! (Another ”4% edge”.)

The
amazing secret of how to make compiled
lists work. These are the biggest lists of all
(some have 160 million names)... and... when you learn this,
your profit potential will
expand almost beyond belief?

How
to create your
very own super
hot mailing list for spare change... and why... this could
turn into your hottest profit center ever!

Listen
up: I delivered on each and every one of those promises... and... MUCH
MORE!

You
can ask anybody who was there. But, I went beyond (way
beyond) what I promised to deliver. What I actually delivered (in addition
to what I promised in the sales letter) was something... far
more valuable!

And,
it is this “something” that has got everybody frothing at the mouth.

Here’s
part of it: One of the attendees, Larry Lee, a really neat little
Asian guy, asked the following question:

”Gary,
what is the one best thing each of us could do to make $1,000,000 in
1996?”

I
paused to think for a moment... and then... I spilled out a
step-by-step, high-speed method of exactly what
I would do... if I were starting from zero... and... I had
to make a million dollars before the end of the year.

You
know, I did not anticipate that question and, to come up with the
answer, I had to go into my “gun-to-the-head” mode of thinking. This is
where I put myself (on an emotional basis) where it feels like someone
... for
real
... will murder my children if I don’t write a winner... or... as, in
this…

(go to page 7)

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Page 7 –

And
guess what else? I
didn’t even know
I knew what I knew... until... I was put on the spot by that
question. There was a sense of tension, anticipation and wonderment...
and... when I finished giving a brilliant
answer
to that question

The
Entire Room Burst

Into
Simultaneous Applause!

There
were a lot of surprises at that seminar. Even for me. That room was
crackling with electricity.

Nothing
compares to the excitement of working with a group of world-class minds
and people supercharged with excitement and totally... ”tuned-in”
and ”turned-on”... by
what all
of us were focusing on!

Hey,
how about that
for a hot way to end a seminar?

But
... l
wasn’t finished yet.

See,
I’ve learned we all need a steady stream of new techniques, and reminders
of what we already know... and... “nourishment” from like-minded
people. So, I told all my attendees about my upcoming advanced
seminar which is going to happen…