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topic: high-ticket ✕

2,513 passages, newest first · 152 ms

Gary Halberthigh-ticketcontext

But, of course, I didn't do any of that.

I simply ended the conversation immediately in a civil manner, took him back to his hotel and suggested he get an early flight back to wherever he lived. I think that man was genuinely bewildered by my sudden lack of zero interest in him and his project.

Gary Halberthigh-ticketcontext

See, it's no crime to not be able to afford the expertise of someone like myself. But, it is obnoxious to pretend you can afford someone like me... when... you flat-out already know you can't afford me... or... you are unwilling to pay the fees I charge.

Gary Halberthigh-ticketcontext

Look, I want you to understand something: I have untold

thousands of rabid readers of this newsletter. But, this message is truly only directed at a handful of them. Maybe only one or two. It is only directed to what I call "PWM" (which is an acronym for "Players With Money").

Gary Halberthigh-ticketcontext

Since it is my job to provide my readers with a learning

experience, I'm going to do that by demonstrating how to do

something I've never quite done before. Many copywriters have

written to me complaining they couldn't get any clients. I always tell them, there's no such thing as a world-class copywriter whoshould be…

Gary Halberthigh-ticketcontext

Anyway, if I were writing a pitch for my copywriting services (as I guess I am doing now) here are some of the points I would make:

* Gary Halbert may have hit more "financial home-runs" for his clients than anyone else in history! These clients include Ron LeGrand, Robert Allen, Ernest and Tova Borgnine, awardwinning actress Nancy Kwan, Vikki…

Gary Halberthigh-ticketcontext

* Gary Halbert's biggest home-runs have been written for himself or companies in which he had some sort of ownership. Everybody knows about the famous "Coat-of-Arms" letter, which may be the most widely-mailed sales letter in the world with more than 600 million copies mailed. That family crest letter built an organization that needed 700 employees…

Gary Halberthigh-ticketcontext

* Gary wrote a sales letter for a diet product for Health Laboratories of America which was so good, it almost made skinny people buy the product! At one point, when the client had run out of diet-related mailing lists, on Gary's recommendation he got the compiled file of everybody in America who had a driver's license. Then…

Gary Halberthigh-ticketcontext

* Gary has written for the biggest financial publishers in the world, including Phillips Publishing, KCI, Agoura Publishing and many others whose name you would not recognize! Once he wrote a "penny letter" for Phillips Publishing. (That's a letter that has a penny attached to the front page as a "grabber".) Phillips Publishing mailed so many of those sales letters…

Gary Halberthigh-ticketcontext

* When Tova Borgnine wanted to launch a new perfume, Gary not only created the winning formula for the perfume, he also wrote a newspaper ad that created the biggest perfume launch in history! His ad got more than 7,000 people to show up at the Century Plaza Hotel in Los Angeles. The ad also produced unsolicited purchase orders from…

Gary Halberthigh-ticketcontext

* Gary wrote an 8-page direct mail promotion for Howard Ruff that doubled his subscription base!

* Another company hired Gary to help them raise money for their IPO and his full-page newspaper ad (which appeared twice in "Investor's Business Daily") brought in enough qualified investors to produce nearly two hundred million dollars!

Gary Halberthigh-ticketcontext

* Gary worked on the Nancy Kwan skin care commercials and made the breakthrough that enabled them to run profitably on TV for nearly two years!

* Gary wrote a direct mail promotion for CASI (Computer

Gary Halberthigh-ticketcontext

Amusement Systems Inc.) that jumped their gross from three million... to... 13 million a year!

* But, Gary also made millionaires out of many "mom and pop" small type businesses who had very little to start with!

Gary Halberthigh-ticketcontext

* Gary helped guys like Jeff Paul, Joe Polish and many others go from eating peanut butter and jelly sandwiches to become multimillionaires!

* George Zangas (world-famous power lifter) mailed a postcard Gary wrote for him... which... generated $1,000 for every $100 he spent! And George continued to make these profits even though he mailed it to the same list…

Gary Halberthigh-ticketcontext

* One of the marketers Gary admires greatly and who is worldfamous is Dan Kennedy. Dan Kennedy got his start in marketing working for Halbert's Inc. in Bath, Ohio. At a seminar about a year ago, Dan was talking about a guy who said he couldn't make a profit with the ad he was using. Dan looked at the…

Gary Halberthigh-ticketcontext

* Gary's worked on 17 successful infomercials, wrote the two most successful direct response newspaper ads, has produced scores of highly-successful magazine ads, created several catalogs, developed phone scripts, etc.!

Gary Halberthigh-ticketcontext

* Many people say you should include testimonials in all of your sales pitches. Gary stopped collecting unsolicited testimonial letters more than a decade ago after he had already received over 7,000 of them! Now that he has the most widely-read marketing newsletter on the Internet, it would almost be impossible for him to buy enough ink cartridges to…

Gary Halberthigh-ticketcontext

Okay, those are just a few of the points I would make about

myself if I were writing an ad to pitch for clients. But, probably the most important consideration you should be aware of is... most of the time... I am not willing to take on any clients. But, I am a little bit "in heat" to work with…

Gary Halberthigh-ticketcontext

You know, I could write a more compelling sales letter to you for my copywriting services. But frankly I'm tired of writing about myself and this half-assed, sloppy pitch is making me feel "funny". But, I do feel moved to tell you another story.

Gary Halberthigh-ticketcontext

I was recently contacted by a guy who said he had read each and every issue of my newsletters on my website and he was thinking about hiring me. He wondered if I would send him a portfolio of ads I had written for other people so he could evaluate whether or not I had enough talent to work for…

Gary Halberthigh-ticketcontext

This deal is not for everyone. There are certain people who

shouldn't even think about calling me in response to this offer. So please, if you fall into even one of the following categories... do NOT contact me to become a client of mine:

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